Ross Schmadebeck

Portfolio

CRM Strategy

March 1, 2017

Project: 2018 CRM Strategy Roadmap Role: Digital Project Manager, Darden Restaurants, Inc. Dates: August 2016 – March 2017 Scope: As a continued evolution of the company’s CRM strategy, I was …

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Discovery Cove Website

February 17, 2015

Project: DiscoveryCove.com Website Redesign Role: Interactive Marketing Project Manager; Business Lead & Stakeholder Dates: November 2011 – February 2015 Scope: Redesign Discovery Cove Orlando’s out-of-date website and increase overall site …

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2014 Henry Flagler Award

September 18, 2014

Award: 2014 Henry Flagler Award for Best in Mobile Marketing for travel and tourism to the state of Florida. The “Henry” represents the best-of-the-best in each category. SeaWorld Orlando one …

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SFIMA Workshop

June 13, 2013

Project: SFIMA Workshop: Interactive Launch of SeaWorld’s Antarctica: Empire of the Penguin Role: Presenter Date: June 13, 2013 Scope: Invited to speak at a monthly educational workshop for the South …

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SeaWorld’s Antarctica: Empire of the Penguin

May 31, 2013

Project: SeaWorld’s Antarctica: Empire of the Penguin™ Role: Project Manager, Interactive Marketing Dates: February 2012 to May 2013 Scope: Developed a comprehensive first-of-its-kind digital marketing strategy to build awareness, drive …

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Bright House Networks Business Solutions

June 1, 2011

Project: Bright House Networks Business Solutions Recommendation Tool Role: Interactive Content Coordinator Dates: September 2010 – June 2011 Scope: Prioritized and led one of the five 2011 online projects for …

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2010 IIA Atlanta International Conference

July 9, 2010

Project: The Institute of Internal Auditors 2010 Atlanta International Conference Role: Manager, Marketing Strategy & Planning Dates: August 2009 – July 2010 Scope: Elevated the role of Account Manager to …

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