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Week 6 – Mobile Analytics

February 10, 2015

This week’s readings cover mobile analytics, which for me is a fun topic, as it’s a convergence of new technologies, user behavior, data capture/analysis, and how to best activate all …

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Week 5 – Google Analytics

February 2, 2015

Google Analytics is an amazing tool for tracking a website’s performance. I’ve used it for both personal and professional sites and with the exception of a few minor differences, I …

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