October 5, 2015
Question 1: Why does it make sense for a business to behave responsibly and ethically? Question 2: The book discusses an ethical corporate culture. How would you describe an ethical …
September 23, 2015
Consumer privacy is an enduring concern on the Web. Read these privacy statements: Principle Financial Group Barackobama.com Disney.go.com As you compare and contrast them, please indicate Which is clearest (informs …
September 17, 2015
Read Tobacco Marketing on the Internet then support or refute the following proposition: Given the broad access that minors have to pornography on the Web, it is hypocritical to have laws …
September 12, 2015
A perennial controversy in audience effects is behavioral targeting on the Web. If you are not certain you know what that is, then read this article: http://en.wikipedia.org/wiki/Behavioral_targeting (Links to an external …
September 5, 2015
Read this posting: http://business-ethics.com/ One of the experts quoted in the piece argues that “There is no ethical, moral, social, or spiritual justification for targeting children in advertising and marketing.” …
August 27, 2015
The article raises a number of issues about marketing on the Web. Choose two of these issues explain why you believe they are ethically troubling (or, if you wish, why …