Week 10 – Usability Testing
March 9, 2015
This week’s subject of Usability Testings coincidentally follows a very interesting week at work where we had some, at times, heated dialogue about what Usability Testing really is and how …
7 Things to Remind You Your Home from a Cruise Vacation
February 24, 2015
Here’s my list of what reminds me that I’m back home from a cruise vacation (although I’m writing it while on a ship … so we’ll see how this post …
Week 8 – Eye Tracking
February 23, 2015
Eye Tracking can be an interesting component of internet usability experience research. The original Poynter document was compelling for me to read as I’ve used Eye Tracking data and information …
Even 11 Times Can Be New
February 19, 2015
I love to travel. Fact. Undisputed. I also enjoy some of my travels aboard cruise ships, so much so that I recently completed my 11th cruise in the past 8 …
Sail Across the Sun
February 16, 2015
After an amazing 11-day cruise aboard the Norwegian Pearl, I booked with a friend a charter cruise for the 2015 Sail Across the Sun, a.k.a. Train, Cruise. It was an …
Week 7 – Crowd Sourcing
February 14, 2015
Crowdsourcing is an interesting phenomena brought about by internet communities. From my perspective, it’s akin to niche communities of people who get together, typically within a local area or neighborhood. …
Week 6 – Mobile Analytics
February 10, 2015
This week’s readings cover mobile analytics, which for me is a fun topic, as it’s a convergence of new technologies, user behavior, data capture/analysis, and how to best activate all …
Week 5 – Google Analytics
February 2, 2015
Google Analytics is an amazing tool for tracking a website’s performance. I’ve used it for both personal and professional sites and with the exception of a few minor differences, I …
Week 4 – Search Engine Optimization (SEO)
January 26, 2015
The value of Search Engine Optimization (SEO) can be tremendous for a website of any size. However, knowing how to properly implement and maintain is key to ongoing success from …
Week 3 – Online Surveys
January 18, 2015
The power of online research and surveys can be instrumental in understanding a consumer and their perceptions of your brand, brand experience or shopping for your product or service. In …